FAIRFIELD BMW REBRANDS TO GROUP 1 BMW

We are delighted to announce that from Friday 1 September, Fairfield BMW will become Group 1 BMW.

Our Fairfield BMW Centre has recently become part of the Group 1 Automotive network, and we believe that our new name aligns us to the successful and well-established group that we represent whilst providing our customers with the transparency that is at the heart of our values.

We would like to assure you that we continue to be committed to exceeding your expectations, with the same team members dedicated to providing you with consistently excellent customer service. We would also like to take this opportunity to thank you for your continued and valued loyalty.

The rebrand comes at an exciting time as Group 1 Automotive, a Fortune 300 company, grows and strengthens within the UK. Group 1 Automotive is now the 7th largest dealer group in the UK, operating here since 2007. The group has since acquired over 75 franchised sites across 55 locations, all with the core company values at the heart of our businesses - Integrity, Transparency, Professionalism, Teamwork and Respect.

We endeavour to keep you updated with the latest information via our website and on our social media channels. We look forward to welcoming you to Group 1 BMW.